Your business cards should convey your professional manner and put your best foot forward. You want potential clients to feel comfortable calling you for an interview first. Remember that they will probably call you at least three times before making a decision. Having a well-designed card that conveys a professional image will make that decision-making process much easier. A card without any visual appeal is even worse than having no visual appeal at all – the same goes for a poorly-designed card, so make sure your cards are both effective and pleasant to look at!
If you have a real estate agency, you know that getting new clients can be tough. There are so many other agencies competing for a client’s business – any way you can get in on the action is a good way to grab a client now and then. One way you can do this is to make your cards to match your template. This way, when people consider which cards to receive from you, they will see your logo and name in the very top left corner of the card.
In order to draw the most effective card, you must understand the demographics of your targeted market. This is where a professional designer comes into play. He or she can help you create the perfect real estate card to reach your target demographic. After all, you want people to read your card because it makes them feel good about you. Your card must appeal to them in some way.
The good news is that you don’t need a designer to create great business cards – you can do it yourself! There are many templates available online for you to design, and they are designed to be easy to use. You just need to be able to identify the things you want on your cards, and then figure out how to put those things in the template.
The first thing you will need to determine is the layout. Real estate card layouts tend to follow a certain format. You will find it easiest to use one blank card and then add the names of your clients on the reverse side. This can make it easier to identify your clients on the front side, and then the backside to make it easier to match their names to their card.
The next step is to choose a font. Again, real estate style cards are no different than any normal card in that you will want to choose a font that is easy to read. This includes the size, type, and color of the text. You can pick from Arial, Palatino, or any other type of font. Just keep in mind that the font will set the mood of the card as well as help to make it memorable.
Once you have chosen your card design, you will need to add your text. Most people like to include the name, phone number, website, and map to help customers find your office easily. However, you don’t want your design to be so busy that people aren’t able to read it. Be sure to balance your text with a picture or a logo to make it easier to read.